Is your Shopify logo size giving you headaches? Wondering how to make it just right for your online store?
Look no further! In this step-by-step guide, we’ll unravel the secrets of optimizing your Shopify logo size, ensuring your brand’s visual identity shines brightly across the digital landscape.
Whether you’re a seasoned e-commerce pro or just starting your online venture, getting your logo size spot-on is crucial for a polished and professional look.
Let’s dive in and learn how to master the art of Shopify logo size optimization, one step at a time.
Table Of Contents
Official Shopify Logo Size
As a rule, Shopify permits images with a maximum size of 4,472 by 4,472 pixels and a file size under 20 megabytes (20 MB). When it comes to logo images, the largest recommended Shopify logo image size is 450 pixels in width by 250 pixels in height.
However, this doesn’t imply that your logo image must precisely adhere to these dimensions. Considering that the sidebar’s width is set at 250px, it’s advisable to keep your logo image smaller to fit comfortably.
You could go bigger, but it might slow down your site and make it less user-friendly. That’s why it’s a good idea to stick to the recommended sizes for your Shopify logo. It keeps things running smoothly.
Shopify Logo Size: Guidelines
Shopify enforces strict rules and regulations for creating brand logos on its websites, with logo size being a paramount consideration.
Here is a checklist of the style guide.
| Item | Description |
| Logo | Particulars of design and usage. Recommended colors and sizes |
| Brand colors | Different shades, where and how to use them. |
| Font | Where to use and which ones are best for the selected logo size. |
| Tone and voice | How you speak to your audience defines these. |
| Social media | How to communicate with your audience on social media. |
But these guidelines encompass more than just size; they are categorized into two main sections: Written Style and Visual Style.
1. Written Style
- This is about how you choose words and language for your brand.
- It includes tone, voice, and considering your audience.
- Remember, it’s about what your customers want, not just what you like.
- Keep a balance between tone and voice to fit your brand’s message.
2. Visual Style
- This shapes how your brand looks.
- It includes rules for your logo, color choices, and typeface.
- Think about how your logo works on different backgrounds and choose your primary colors.
- Your visual style is where you start to imagine how your logo will finally look.
Site Logo Size on Shopify (Recommended)
To illustrate the significance of selecting the right logo size, let’s consider the example of the Shopify theme called Turbo. Thanks to its use of JavaScript and built-in optimization, Turbo enables the seamless loading and display of high-resolution images.
Here’s a handy reference guide from Shopify for adjusting your site logo size within the Turbo theme. This resource covers essential details such as dimensions, file format, and the process for uploading your logo.
| Image Type | Width (px) | Height (px) | File Type | Section |
| Logo main menu | 400 | 100 | JPG or PNG24 | Header |
| Logo Mobile | 150 | 50 | JPG or PNG24 | Header |
| Logo footer | 250 | 200 | JPG or PNG24 | Footer |
| Logo list | 400 | 300 | JPG | Logo list |
Additional Info:
- Remember that image sizes might change with different themes.
- For a quick rule of thumb, go for bigger square-shaped images with a 1:1 height-to-width ratio or slightly narrower. If you’re using rectangular images, aim for a 3:1 size-to-width ratio.
How to Optimize Shopify Logo Size in Theme Settings
Streamlining your logo size within the Shopify theme settings is a breeze and won’t eat up your time. Here’s a straightforward walkthrough to help you resize your logo image to your liking:
Step 1: Access Your Admin Panel
Begin by logging into your account and locate the “Online Store” option on the left-hand side of your screen.
Step 2: Navigate to Themes
Next, click on “Themes,” the top option in the drop-down menu.
Step 3: Enter the Customization Menu
On the new page that appears, find the “Customize” section adjacent to the “Actions” button, then click the green button.
Step 4: Select the Header
You’ll be directed to a page where you can fine-tune your current theme. To optimize the logo size, click on the “Header” section.
Step 5: Adjust Logo Width or Height
Now, you’ll see the area for uploading your image and designating it as your logo. You can either upload your image without alterations to meet Shopify’s allowed size or utilize the Custom logo tool to fine-tune the logo’s width or height.
Remember to save your changes once you’re done.
How to Make the Logo Bigger in Shopify?
When you find the need to modify your logo size beyond the default settings, you’ll need to dive into the code for some adjustments. Here’s a step-by-step guide to walk you through the process:
- Log in to your Shopify account.
- Click on “Online store.”
- Then, select “Edit theme code.”
- Navigate to the “Assets” folder.
- Locate the file “theme.css.liquid” (Note: The filename may vary based on your specific theme, like “theme.scss.liquid” or “stylesheet.css.liquid“).
Different themes require different custom codes. Here’s how to handle this for some common themes:
1. Debut Theme
- Access the “theme.css.liquid” or “theme.scss.liquid” file.
- Add the following code at the bottom of the file:
.site-header__logo-image img {
max-width: 500px !important;
width: 500px;
}
- For mobile devices with smaller screens, use this code:
@media only screen and (max-width: 749px) {
.site-header__logo-image img {
max-width: 500px !important;
width: 500px;
}
}
- Replace “500px” with your desired size.
- Don’t forget to click “Save.[Back to Top]
2. Minimal Theme
- Open the “theme.scss.liquid” file.
- Add the following code at the very end of the file:
.site-header__logo .logo__image-wrapper {
max-width: 555px;
}
- For mobile devices with smaller screens, use this code:
@media only screen and (max-width: 749px) {
.site-header__logo .logo__image-wrapper {
max-width: 55px;
}
- Adjust the “500px” to your desired size.
- Remember to save your changes.
Disclaimer:
- Ensure your image dimensions are appropriate.
- Verify the logo width in the theme settings (Customize > Header > Custom logo width) to make sure it’s equal to or larger than the value you enter in the code.
3. Brooklyn Theme
- Open the “theme.scss.liquid” file.
- Insert the provided code at the very end of the file:
.site-header__logo img {
max-width: 500px !important;
width: 500px;
}
- Additionally, for the mobile version, use this code
@media only screen and (max-width: 749px) {
.site-header__logo img {
max-width: 500px !important;
width: 500px;
}
}
- Adjust the “500px” to your desired size.
- Don’t forget to click “Save.”
4. Supply Theme
- Open the “theme.scss.liquid” file.
- Add the following code at the very end of the file:
.header-logo .header-logo__image, .header-logo__image img {
width: 500px !important;
max-width: 500px !important;
}
- For mobile devices with smaller screens, use this code:
@media only screen and (max-width: 749px) {
.header-logo .header-logo__image, .header-logo__image img {
width: 500px !important;
max-width: 500px !important;
}
- Replace “500px” with your desired size.
- Remember to save your changes.
5. Simple Theme
- Access the “theme.scss.liquid” file.
- Insert the code provided at the very end of the file:
.site-header #HeaderLogoWrapper {
max-width: 500px !important;
}
- For mobile devices with smaller screens, use this code:
@media only screen and (max-width: 749px) {
.site-header #HeaderLogoWrapper {
max-width: 500px !important;
}
- Adjust the “500px” to your desired size.
- Don’t forget to click “Save.”
Important Note:
- If you use a Shopify theme, their Support team may assist with various customizations, but there are limits. Check Shopify’s Design Policy for what they can’t help with.
- If you have a third-party theme, Shopify’s support won’t cover it. You can contact the third-party developers or think about hiring a Shopify expert for assistance.
Also Read: Blogging on Shopify: Step-by-Step Guide to Get Started!
Conclusion
Optimizing your Shopify logo size is a crucial step in creating a visually appealing and professional online store. By following this step-by-step guide, you can ensure your logo appears sharp, fits seamlessly across devices, and enhances your brand’s identity.
A well-optimized logo not only improves your store’s aesthetic but also contributes to a better user experience, leaving a lasting impression on your customers.
To further elevate your Shopify store, consider leveraging tools like Saufter, a customer engagement platform that can help you automate email campaigns, segment your users, and enhance your marketing efforts. With its ability to study user behavior and recommend targeted campaigns, Saufter ensures your brand stands out while keeping your customers engaged and loyal.
Combine a perfectly optimized logo with data-driven marketing strategies for a truly impactful e-commerce presence.
