Agorapulse vs. Sprout Social: Which is Better For your Business?

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agorapulse vs sprout social

Last Updated: February 2025

Looking to boost your social media game? Wondering which is better for your business: Agorapulse vs. Sprout Social? 

In the fast-paced world of social media management, finding the right tool is crucial for your online presence.

That’s where Agorapulse and Sprout Social step in, vying for the top spot. But which one truly fits the bill for your needs?

Let’s conduct a head-to-head comparison of Agorapulse vs. Sprout Social to help you make an informed decision. Ready to find the perfect fit for your needs? Let’s dive in!

Agorapulse vs Sprout Social Feature Comparison

When it comes to social media management tools, Agorapulse and Sprout Social are two prominent contenders offering a myriad of features to help businesses succeed in the digital landscape. 

In this detailed comparison, let’s take a closer look at their key features, focusing on Scheduling and Publishing, Analytics capabilities, Inbox/Listening, and Social Media Collaboration.

1. Scheduling and Publishing

Agorapulse

  • User-Friendly Content Scheduling: Agorapulse simplifies social media management with an efficient and user-friendly content scheduling system, enabling seamless planning and publishing across platforms.
  • Organized Content Calendar: The content calendar feature provides a clear and organized view of all scheduled posts, allowing easy tracking and efficient management of your social media content.


“The ease of scheduling, publishing, and managing posts across multiple platforms becomes a breeze.”

⭐4.5/5  Nick D

Sprout Social

  • ViralPost Optimization: Sprout Social’s publishing tool offers ViralPost, which analyzes the best times to publish content for optimal audience engagement, helping you schedule posts when your audience is most active.
  • Centralized Asset Library: Sprout Social’s Asset Library acts as a centralized hub for storing and accessing media files, facilitating seamless collaboration among teams for content creation.


“Ease of scheduling and publishing posts.”

⭐4.5/5 Courtney w.

2. Analytics Capabilities

Agorapulse

  • Comprehensive Analytics: Agorapulse provides in-depth analytics tracking essential metrics like engagement, reach, and follower growth, offering valuable insights into your social media campaign’s performance.
  • Performance Tracking with Reports: The platform generates social media reports that allow you to measure the effectiveness of your campaigns and monitor your progress over time.
  • Competitive Benchmarking: Agorapulse’s competitive benchmarking feature enables you to compare your performance against industry competitors, providing you with a competitive edge in the market.


“The platform has a good dashboard for analytics and data.”

⭐5/5  Tanner B.

Sprout Social

  • Comprehensive Data Visualization: Sprout Social’s reporting and analytics tools offer a comprehensive overview of social media performance with customizable reports and visualizations for effective data presentation.
  • Sentiment Analysis: The platform’s sentiment analysis feature allows you to gauge audience sentiment towards your brand and content, helping you tailor strategies based on audience emotions.
  • Social Listening: With social listening capabilities, Sprout Social helps you monitor brand mentions and industry trends, providing valuable insights to stay informed and make informed decisions.


“Sprout is helping me immensely with reporting and digesting analytics quickly to adjust our content strategy as needed.

⭐5/5 Faith L.

3. Inbox/Listening Capability Comparison

Agorapulse

  • Unified Social Inbox: Bring all your social media interactions and messages into one centralized inbox, making it easier to manage and respond to messages from various channels efficiently.
  • Automation Rules for Streamlined Workflow: Take advantage of automation rules to categorize and route messages based on predefined criteria, streamlining your workflow and simplifying the management of incoming messages.


“The community management inbox and listening features are also great for keeping tabs on comments, tags, and hashtags relevant to your business.”

⭐4/5 Michael O.

Sprout Social

  • Smart Inbox for Prioritized Interactions: Stay on top of important interactions with the Smart Inbox feature, which prioritizes messages based on their relevance and urgency, ensuring you never miss a critical interaction with your audience.
  • Automation Tools for Efficient Social Media Management: Save time and effort with Sprout Social’s automation tools, which allow you to set up automated responses and streamline repetitive tasks, giving you more time to focus on strategic social media efforts.


Inbox management is really solid.”

⭐4/5 Conrad B.

4. Social Media Collaboration

Agorapulse

  • Collaborate Seamlessly with Your Team: Agorapulse’s user-friendly interface fosters collaboration within your team, making it effortless for team members to work together on social media tasks, enhancing overall efficiency.
  • Secure Your Data with Customizable User Roles: You can ensure secure access to sensitive data and features, allowing you to control who can perform specific actions within the platform, safeguarding your social media assets.


“A MUST for collaboration”

⭐4.5/5 Lara H.

Sprout Social

  • Coordinate Efforts Seamlessly: Sprout Social fosters collaboration among your team members, allowing them to coordinate efforts effortlessly with features like task assignment, note-taking, and progress tracking, facilitating a smooth and efficient workflow.
  • Execute Strategies with Precision: By enhancing team productivity, Sprout Social ensures that your social media strategies are executed effectively and efficiently, leading to greater success and impact in reaching your audience.


“I also like that it can be very collaborative, as you can send requests for approvals/feedback to team members.”

⭐5/5 Rahmah H.

Agorapulse vs Sprout Social Comparison of Pricing

When considering a social media management tool for your business, pricing plays a crucial role in the decision-making process. Here’s a detailed comparison of the pricing models offered by Agorapulse and Sprout Social to help you make an informed choice:

Agorapulse

Standard Plan

  • Price: $49 per user/month with 10 social profiles.
  • Features: Post scheduling, unlimited posts, Unified Publishing Calendar, Standard Social inbox.

Professional Plan

  • Price: $79 per user/month with 10 social profiles.
  • Features: Instagram Product Tagging, PulseLink in bio, Instagram grid view, First comment scheduling.

Advanced Plan

  • Price: $119 per user/month with 10 social profiles.
  • Features: Content Library, 5 Shared Calendars, Bulk Publishing content, Content Queues.

Custom Plan

  • Price: Customized according to requirements
  • Social Profiles: Unlimited social profiles.
  • Features: Unlimited Shared calendars Priority email, Chat and phone support; Dedicated account manager.

Sprout Social Pricing

Standard Plan

  • Price: $249 per month with 5 social profiles.
  • Features: All-in-one social inbox, Review management, Tasking, and social CRM tools.

Professional Plan

  • Price: $399 per month with Unlimited social profiles.
  • Features: Message tagging, Scheduling for optimal send times.

Advanced Plan

  • Price: $499 per month
  • Features: Digital asset and content library; Automated link tracking; Inbox rule builder for automated actions.

Enterprise Plan

  • Price: Custom-built plan based on your needs
  • Features: Premier Success consulting services, 24/5 prioritized customer support.

Agorapulse vs Sprout Social Comparison Table

Feature

Agorapulse

Sprout Social

Scheduling and Publishing

Intuitive content scheduling for multiple platforms.

Robust publishing tool with ViralPost for optimized engagement times.

 

Bulk scheduling for efficient content management.

Content composer and visual planner for visually appealing posts.

Analytics

In-depth performance insights, tracking engagement, reach, and follower growth.

Comprehensive analytics with customizable reports and data visualization.

 

Social media reports to measure campaign effectiveness.

Sentiment analysis to gauge audience sentiment.

Inbox/Listening

Social inbox for aggregating all social media interactions.

Unified inbox for streamlined communication across social channels.

 

Collaborative team inbox for efficient customer engagement.

Smart Inbox for prioritizing messages based on relevance and urgency.

Collaboration

User-friendly interface, promoting seamless team collaboration.

Collaborative features for coordinating team efforts.

 

Secure access is ensured through customizable user roles and permissions.

Task assignment, note-taking, and progress tracking.

Saufter: Get A Single View For All Support Tickets

Introducing Saufter, where your customers come first! This platform empowers your business with a customer-centric approach, combining effortless self-service options with proactive support for unparalleled success.

With Saufter’s user-friendly interface, you can access all customer information in one place, providing personalized assistance like never before. Watch your business thrive as you embrace the power of putting your customers at the forefront!

agorapulse vs sprout social

Key Features

  • Self-Service: Empower users to find answers independently.
  • Automated Workflows: Streamline repetitive tasks with intelligent automation.
  • Unified View: Access all customer information at a glance with a single scroll.
  • E-Commerce Automation: Enable customers to initiate returns, exchanges, and order edits.
  • Order Monitoring: Proactively support customers with 24×7 order tracking.
  • Custom Automation for SaaS: Offer self-help for various SaaS interactions.
  • Omnichannel Support: Seamlessly connect with customers across multiple platforms.
  • Integrations: Seamlessly integrate with Shopify, WooCommerce, Magento, Facebook, and more.

Conclusion

Opt for Agorapulse if:

  • You are a small to medium-sized business looking for an intuitive and budget-friendly social media management tool.
  • Competitive benchmarking and in-depth performance insights are crucial for monitoring your brand’s social media performance.

Choose Sprout Social if:

  • You are a growing business or agency seeking a robust and visually-oriented social media management platform.
  • Social listening and sentiment analysis play a significant role in your social media strategy, helping you stay on top of industry trends and audience sentiments.


Ultimately, both Agorapulse and Sprout Social are powerful tools with distinct strengths. Consider your specific business needs, team size, and budget to make the best choice for elevating your social media presence and driving business success.

Are you in need of a customer support solution that takes your service to new levels of excellence? 

Look no further than Saufter

This advanced platform offers e-commerce automation, actionable insights, and seamless integrations. Elevate your customer service to new heights and foster lasting connections to fuel your business growth. 

Don’t miss the opportunity—sign up now to experience the power of Saufter and revolutionize your customer support capabilities.

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