In this complete guide on how to add collections on Shopify, you’ll uncover the seamless steps to curate and manage collections within your Shopify store. Uncover the fundamental process to optimize your store’s layout through curated collections on Shopify.
Table of contents
Shopify collections are groupings of products that share common traits or categories, aiding in their organization within a store. They allow merchants to segment and display items based on criteria such as type, season, or sale.
Collections help customers navigate a store more easily by presenting related products together in a structured and accessible manner.
Explore PANGAIA’s collections via the navigation bar.
Shopify Collection Pages: Organize Products for Easy Shopping
A collection page on Shopify is where specific groups of related products are displayed together. It showcases items from a particular category or with shared characteristics, offering customers a focused view.
Businesses use these pages to curate and present products in an organized manner. This helps shoppers easily browse and find specific items within a category.
PANGAIA’s Page Showcasing Men’s Activewear Collection
Vital Aspects of a Shopify Collection Page
Certainly! Here’s a breakdown of the core components of a Shopify collection page:
1. Classification Title
This component specifies the name of the category to which the collection belongs. It assists customers in understanding the broader context or theme of the products grouped within that particular collection.
On the Chubbies website, the overarching categories, including shorts, pants, tops, and additional sections, highlight a diverse product range.
2. Navigational Trail
Displaying the navigational trail leads to the current collection page. They serve as a series of links, showing the user’s journey through the site structure.
Users can backtrack or move up in the hierarchy to previous pages with ease.
The image sample shows a navigational trail with the following brief text:
Tops > All Men’s Tops > Button Ups.
3. Sort dropdown
The Sort menu is a tool that allows customers to arrange and organize products within the collection according to various criteria. It includes options to sort items by price, popularity, newest arrivals, or other attributes, providing a customizable shopping experience.
4. Section Header
This is the title or name of the specific collection page. It serves as a clear and immediate reference, helping users identify the content and purpose of the collection they are viewing.
On the collections page of Chubbies, shoppers are invited to “Shop By Styles” to narrow down their product choices.
5. Search Filters
Filters enable users to refine their product search within the collection. Customers can narrow down their choices based on different attributes or any other product-specific characteristics, facilitating a more tailored and efficient shopping experience.
How To Add Collection On Shopify
Here is a step-by-step explanation of creating collections on Shopify:
Step 1: Access Collection Creation
Start by navigating to the “Products” section in your Shopify admin panel. From there, select “Collections.”
Click on the “Create collection” button to begin setting up a new collection.
Step 2: Enter Collection Details
Provide essential information by adding a title that defines the collection, a descriptive text to explain its content, and uploading an image to represent the collection visually.
Step 3: Edit Collection Page SEO
Upon clicking “Edit website SEO,” proceed to modify the title, description, and URL slug. What searchers will see is presented at the section’s top while you’re making these changes.
Step 4: Choose Collection Type
Determine the type of collection you want to create. You can manually curate products or set conditions for automatic inclusion based on attributes like tags, product types, vendors, etc.
Step 5: Save Changes
After setting up the collection details, choose “Save” to confirm and create the collection on Shopify. This final step makes your collection live and accessible to customers in your store.
Now let’s focus on integrating specific items into your Shopify collections to enhance your store’s organization.
Adding Items to Shopify Collections
You have the option to add a product to collections either manually or by utilizing predefined rules for automatic inclusion.
Initially, save your collection by opting for the “Manual” radio button to create a manual collection.
Next, either search for specific products or browse through all items.
Select the products you wish to include and click “Add” once you’ve made your choices. Once you’ve included your products, you can modify their display order on the page using the Sort dropdown menu.
Select your preferred arrangement method, such as best selling, alphabetical, newest, oldest, highest price, lowest price, or manual sorting.
Hit the “Save” button at the screen’s bottom, and your initial collection is now officially saved!
Opting for an automated collection is ideal if you prefer a self-managing collection.
When you select the Automated option, a Conditions section will emerge, allowing you to establish the rules for adding products to your new collection.
The products can align with all the conditions you set, or they can meet just one of the specified criteria. As previously noted, these conditions can be derived from product type, title, tags, vendor, price, weight, stock level, comparison at price, and variant titles.
Moving forward, let’s uncover the steps to enhance your Shopify store by integrating specific collection lists.
How to Add Collection Lists to Shopify
Step 1: Navigate to Theme Customization Settings
Access your Shopify dashboard, then proceed to the Online Store and click on Themes. Next, choose the Customize option linked to your current theme.
Step 2: Incorporate Section: Pick the “Collection List”
Within the theme editor, you’ll find yourself on your homepage automatically.
On the left side of the section menu, navigate to the bottom and select the “Add section” option.
Then, from the menu that appears, choose “Collection list”.
Step 3: Add your Product Collection by Clicking a Collection Block
Selecting one of the Collection options from the left-hand menu allows you to pick the specific collection you wish to include.
Then, simply click on “Select collection” to confirm your choice.
The collections you’ve made will appear as choices. Simply select your preferred collection and click on “Select.”
Do this process again for the remaining collection blocks to fill them up.
Step 4: Update the Heading for Your Collection List Section
To change the title of your collection list, select the section on the left and modify the heading as you like. Save your updates, and you’re finished!
Strategies to Develop High-Converting Shopify Collection Pages
Creating high-converting Shopify collection pages involves several best practices aimed at engaging customers and driving sales. Some effective strategies include:
- Strategic Organization: Arrange your products logically with clear titles and descriptions for easy navigation.
- Engaging Visuals: Use high-quality images or videos to captivate and inform customers about your products.
- Clear Call-to-Actions: Incorporate prominent and compelling buttons guiding users to take action.
- SEO Optimization: Optimize titles, descriptions, and keywords for better visibility.
- Mobile-Friendly Design: Ensure the collection page is responsive and user-friendly on mobile devices to cater to a wider audience.
Best Shopify Apps for Collection Manager
1. Innovanet Collection Manager
Pricing: $4.65/month with a 7-day free trial
With Innovanet Collection Manager, merchants can efficiently arrange and manage their Shopify collections, making their product assortments easier to handle.
- Efficient Collection Organization: Provides tools to streamline the organization and management of collections, making it easier for merchants to handle their product assortments.
- Enhanced Productivity: The app boosts productivity by simplifying tasks related to collection management, such as quick sorting or bulk editing.
2. ST: Product & Collection Sort
Pricing: Free plan available; $19/month; 7-day free trial
The ST: Product & Collection Sort optimizes product arrangement on collection pages using advanced data analytics, aiming to boost sales and conversions for merchants
- Automated Merchandising Decisions: You’re allowed for automatic decision-making in organizing products on collection pages.
- Conversion Optimization: Focuses on improving your product placement to enhance conversion rates.
3. Ultimate Collection Manager
Pricing: 7-day free trial; $4.99/month
The Ultimate Collection Manager simplifies and expedites the process of creating and managing collections on Shopify
- Customizable Collections: Enables the creation of custom collections, tailoring your product groupings based on various attributes.
- Bulk Actions: Allow merchants to perform actions across multiple products or collections simultaneously for increased efficiency.
Saufter.io’s E-Commerce Support Desk
With Saufter.io’s e-commerce helpdesk, manage customer queries easily and efficiently across different channels for your online business success. Access tools for organized support and streamlined issue resolution, making customer interactions smoother.
- Efficient ticket handling: Helps you manage customer inquiries and issues using a ticketing system.
- Various support channels: Allows you to handle customer questions from multiple sources, like email, live chat, or social media, providing convenient assistance options.
- Automated Assistance: This enables you to automate routine tasks, speeding up responses and resolution times for common queries.
- Access to Information: Supplies you with a knowledge base to access self-service resources, helping customers find answers independently.
- Monitoring and Analysis: Grants you tools to track support performance, measure response times, and generate reports for better insights.
Mastering collection addition on Shopify enhances store organization, product visibility, and customer shopping experiences. With these insights, tweaking collections becomes a pivotal strategy for successful e-commerce ventures on Shopify.
Embrace these steps to boost sales, refine navigation, and elevate your online store’s efficiency.
Saufter.io is your all-in-one solution for efficient customer support. Enjoy user-friendly interfaces and multi-channel support for a hassle-free experience.