ShipStation vs Shippo: Which One Fits Best For Your Business?

Table of Contents

Last Updated: April 2025

Are you grappling with the choice between ShipStation and Shippo for your business’s shipping needs?

Deciding on the right platform can make a world of difference.

According to a recent survey by Last Mile Delivery, 76% of participants stated that a bad delivery experience would significantly impact their likelihood of ordering from the same company again.

Now, let’s dive into the ShipStation vs Shippo debate to help you navigate the waters of shipping efficiency, cost-effectiveness, and customer delight so that you can make an informed decision tailored to your business.

Table of contents

ShipStation vs Shippo – Quick Comparison

Feature ShipStation Shippo
Ease of Use Intuitive UI with drag-and-drop features Quick setup and clean dashboard
Customization Branding options for labels and packing slips Tailored shipping rates and handling fees
International Shipping Automated customs forms, international address validation Support for 150+ currencies for transparent pricing
Integrations Smoothly integrates with popular eCommerce platforms and online marketplaces Extensive integrations and customizable APIs
API Integrations Custom API for automating tasks API for real-time rates, labels, and tracking
Shipping Labels Batch label printing for multiple orders Customizable labels with logo and branding
Order Management Split orders, allocate stock, backorder management Order tracking and status updates
Customer Support Phone, email support, and robust help center Email support and comprehensive help center
Software Pricing Tiered plans based on shipment volume, starting at $9/month Pay-as-you-go rates starting at 5 cents per label
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ShipStation vs Shippo – Detailed Overview

Order Fulfillment (Final Winner: ShipStation, Rating ⭐4.8/5, 36 Reviews)

Ease of Use

    • ShipStation: ShipStation offers an intuitive user interface with drag-and-drop functionality, simplifying order processing and label creation.

Shipstation vs shippo

    • Shippo: Shippo’s user-friendly platform boasts a clean and simple dashboard, making it easy to navigate through your orders, rates, and tracking information.

Shippo Shipstation vs shippo

Winner: Both

User Reviews

The ease of use made using Shippo very handy for my business.” – Lance E.M, small business.

I use ShipStation for my Amazon and Ebay stores. Love the ease of use.” – Carol M, small business.

Customization

    • ShipStation: ShipStation provides robust customization options, enabling you to design packing slips and shipping labels with your branding for a professional touch.
    • Shippo: Shippo allows you to tailor shipping rates to match your business’s specific needs, including real-time carrier rates and the ability to add handling fees.

Winner: ShipStation

User Reviews

Shipstation is super easy to use and offers a lot of customization and flexibility in how you set up your shipping services for your company.” – verified user, small business.

It has good customization features and we can flag orders based on criteria we set.” – Jon P, small business.

Shipping Labels

    • ShipStation: ShipStation provides batch label printing, enabling you to process multiple orders and print labels in one go, streamlining your shipping workflow.
    • Shippo: While, Shippo offers the option to customize shipping labels with your logo and branding, enhancing your brand’s visibility throughout the shipping journey.

Winner: ShipStation

User Reviews

i can mass generate labels and print them in one go hassle-free and easy solution i do not to do anything manually and it saves lot of time for me.” – Marty P, small business.

The ability to run through dozens of orders and get shipping labels printed for them so rapidly is honestly priceless.” – Benjamin S, small business.

Order Management

    • ShipStation: ShipStation’s order management system allows you to split orders, allocate stock, and set up backorder management, optimizing inventory control and order fulfillment.
    • Shippo: In the case of Shippo, the platform offers order tracking and status updates, ensuring both you and your customers stay informed about the progress of each shipment throughout its journey.

Winner: ShipStation

User Reviews

ShipStation is excellent for order management.” – verified user, small business.

Shipping Facilitation and Order Management Solution for BigCommerce” – Niko K, small business.

Marketplace & API Integrations (Final Winner: ShipStation, Rating ⭐4.5/5, 57 Reviews)

Integrations

    • ShipStation: ShipStation seamlessly integrates with popular eCommerce platforms like Shopify, WooCommerce, and Amazon, as well as with marketplaces such as eBay and Etsy, expanding your reach across various sales channels.
    • Shippo: Shippo connects with a wide array of eCommerce platforms and marketplaces, and it also offers an API that allows for deeper custom integrations with your business systems, enabling a tailored shipping experience.

Winner: Both

User Reviews

seamless integration with the different systems makes it’s use a no brainer.” – IT services, small business.

ShipStation’s simple carrier integration and surprisingly discounted rates save me money as well.” – Jeff R, small business.

API Connections

    • ShipStation: ShipStation’s API allows you to create custom integrations with your business systems, automating tasks such as order importing, tracking updates, and label generation.
    • Shippo: Shippo’s API offers an extensive range of functionalities, enabling you to programmatically access real-time shipping rates, create labels, and generate tracking information to enhance the efficiency of your shipping processes.

Winner: ShipStation

User Reviews

Even if an integration isn’t available, their API is easy to setup to create manual stores.” – Orlando M, mid-market.

Integrating with other platforms via API is fairly straight forward.” – Khoa N, small business.

International Shipping (Final Winner: ShipStation, Rating ⭐4.7/5, 19 Reviews)

    • ShipStation: ShipStation offers automated customs forms and international address validation, helping you navigate the complexities of international shipping smoothly.
    • Shippo: Shippo provides support for over 150 currencies, allowing you to display accurate international pricing on your storefront and ensuring a transparent shopping experience for your global customers.

Winner: ShipStation

User Reviews

Ease of labeling shipping and allowing me not to have to go into the post office (especially helpful for international shipping)” – verified user, small business.

It’s ease of use, is amazing support, and the way it handles international shipments” – wholesale, small business.

Customer Support (Final Winner: ShipStation, Rating ⭐4.7/5, 26 Reviews)

    • ShipStation: ShipStation provides phone and email support, as well as an extensive help center with articles, videos, and webinars to assist you in resolving any shipping-related queries.
    • Shippo: On the other hand, Shippo offers email support and an online help center with comprehensive resources, including FAQs and guides, to address your shipping and platform-related inquiries.

Winner: ShipStation

User Reviews

Great customer support also when needed and status page is also nice to see if any outages (rarely).” – wholesale, small business.

Everything works perfectly, and I never have an issue that customer support cant help me fix!” – Jamie A, small business.

Software Pricing (Final Winner: ShipStation, Rating ⭐4.4/5, 21 Reviews)

    • ShipStation: Pricing-wise, ShipStation is tiered based on the number of shipments per month, offering plans starting at $9 per month for up to 50 shipments, making it suitable for small businesses.

Shipstation vs shippo

    • Shippo: Shippo also offers tiered pricing, with pay-as-you-go rates for labels, starting at 5 cents per label. This can be cost-effective for businesses with fluctuating shipping volumes or those just starting out.

Shipstation vs shippo

Winner: ShipStation

User Reviews

Pricing is very reasonable and the shipping discounts allow you to save on shipments from day one.” – Daryl A, small business.

I also love that you can move pricing tiers depending on your busy season.” – Katherine B, small business.

Also, read Aftership Vs Shipstation Feature Comparison

Tired of juggling multiple support tickets across various platforms? Look no further than Saufter. Learn more about it in the coming-up section.

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Key Features

    1. Unified Ticket View: Experience seamless support by viewing all your tickets in a single, organized dashboard. No more navigating through different platforms.
    2. E-commerce Specialist: Automate returns, exchanges, and order modifications, ensuring swift customer service for online shoppers.
    3. Proactive Support: Monitor orders 24/7 and receive notifications for delayed deliveries, allowing you to take proactive steps to address customer concerns.
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    8. Seamless Integrations: Integrate effortlessly with popular e-commerce platforms like Shopify, WooCommerce, BigCommerce, and more for a smooth workflow.

Final Words

In the vast ocean of shipping solutions, choosing between ShipStation and Shippo can be a challenging voyage. Remember, the choice ultimately hinges on your unique business needs and aspirations.

If you’re yearning for comprehensive e-commerce support software that goes beyond shipping logistics, let me introduce you to Saufter. Seamlessly handling returns, shipment tracking, and a plethora of customer queries, Saufter is your anchor in navigating the intricacies of customer support.

With its arsenal of features and actionable insights, it’s not just about shipping – it’s about enhancing your entire business voyage. Dive into the world of Saufter and watch your customer support sail to new horizons.

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